Make-or-buy analysis
A structured evaluation to decide whether to produce a product or service in-house or procure it from an external supplier. It balances cost, schedule, capability, risk, and strategic fit to select the option that delivers the best value.
Key Points
- Focuses on total cost of ownership over the life cycle, not just purchase price.
- Considers cost, schedule, quality, capacity, skills, risk, intellectual property, and compliance.
- Combines quantitative tools (TCO, break-even, NPV, sensitivity) with qualitative factors.
- Drives procurement strategy, contract type recommendations, and resource planning.
- Document the decision, assumptions, constraints, and triggers for re-evaluation.
- Revisit when scope, volume, market conditions, or organizational capacity changes.
Purpose of Analysis
- Select the option that delivers required outcomes at acceptable risk and cost.
- Ensure schedule feasibility when internal capacity is limited or lead times are long.
- Align the approach with strategic priorities, core competencies, and IP protection.
- Enable informed procurement planning and negotiation with suppliers.
- Support transparent decision-making and stakeholder buy-in.
Method Steps
- Clarify scope, performance requirements, acceptance criteria, and volumes.
- Define feasible make and buy options, including hybrids (e.g., assemble in-house, buy subcomponents).
- Estimate in-house costs: labor, materials, tooling, overhead, learning curve, integration, and opportunity cost.
- Estimate external costs: unit price, setup fees, shipping/tax, integration, vendor onboarding, and contract administration.
- Assess schedule and capacity constraints, lead times, and impact on the critical path.
- Evaluate risks (quality, supply, IP, security, compliance) and potential mitigations.
- Compare options using TCO, break-even, and, where relevant, discounted cash flow and sensitivity analysis.
- Consider qualitative factors: strategic fit, flexibility, vendor reliability, and knowledge retention.
- Select the preferred option, document rationale, assumptions, and re-evaluation triggers.
- Obtain approvals and update procurement, resource, schedule, and cost plans.
Inputs Needed
- Requirements, scope, WBS, and technical specifications.
- Cost estimates, budget limits, and funding model.
- Schedule, key milestones, and lead time constraints.
- Resource availability, skills inventory, and capacity data.
- Market research, supplier lists, and price quotations.
- Organizational policies, procurement thresholds, and standards.
- Risk register, assumptions, and constraints.
- Quality criteria, regulatory and compliance requirements.
- Historical data and lessons learned.
Outputs Produced
- Make-or-buy decision statement with documented rationale.
- Total cost of ownership and financial models used in the analysis.
- Risk responses, risk allocation, and contingency or reserves.
- Procurement strategy and contract type recommendations (if buying).
- Updates to the project management plan and baselines as needed.
- Draft statement of work or internal work package definition.
Interpretation Tips
- Do not prioritize lowest price over total value; include transition, integration, and maintenance costs.
- If schedule is critical and capacity is constrained, buying is often preferred even if unit cost is higher.
- If IP, security, or core capability is strategic, making may be favored despite higher near-term cost.
- Use sensitivity analysis to test key assumptions such as volume, labor rates, and lead times.
- When options are close, consider risk exposure and flexibility to pivot later.
Example
A project needs a component. In-house: setup cost 80,000 plus 200 per unit. Vendor: setup 5,000 plus 320 per unit. Break-even is where costs are equal:
80,000 + 200x = 5,000 + 320x → 75,000 = 120x → x = 625 units.
- If you need 1,000 units: Make cost = 280,000; Buy cost = 325,000. Making is cheaper if capability and schedule permit.
- If you need 200 units: Make cost = 120,000; Buy cost = 69,000. Buying is cheaper and likely faster.
- Adjust for risks, lead times, quality needs, and strategic factors before finalizing.
Pitfalls
- Ignoring overhead, transition, and life-cycle costs such as support and disposal.
- Underestimating lead times, onboarding, and contract administration effort.
- Overlooking quality, compliance, IP, or security considerations.
- Basing decisions on optimistic quotes without defined scope or terms.
- Bias toward in-house capability or a preferred vendor without evidence.
- Failing to document assumptions and triggers for re-evaluation.
PMP Example Question
A project has a regulatory deadline in 10 weeks. The internal team can deliver the component in 14 weeks at a lower total cost, while a qualified supplier can deliver in 6 weeks at a higher price. What should the project manager do?
- Choose make to minimize cost and add overtime.
- Choose buy to meet the schedule and update the procurement plan.
- Delay the milestone until internal resources are available.
- Start in-house now and outsource later if needed.
Correct Answer: B — Choose buy to meet the schedule and update the procurement plan.
Explanation: The decision should align with project objectives and constraints. With a hard deadline and internal capacity shortfall, buying is the option that protects schedule and value.
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