Cost-benefit
Cost-benefit analysis is a technique that compares expected costs with expected benefits to determine net value and support decision-making. It helps prioritize alternatives by quantifying value over a defined time horizon.
Key Points
- Compares expected costs and benefits to judge whether an option creates sufficient value.
- Uses both financial and non-financial data; monetize where practical and note qualitative benefits separately.
- Applies time value of money when costs and benefits occur over multiple periods using a chosen discount rate.
- Common metrics include net benefit, benefit-cost ratio (BCR), return on investment (ROI), payback period, net present value (NPV), and internal rate of return (IRR).
- Supports choices among alternatives, change requests, scope options, and risk responses.
- Assumptions, uncertainties, and sensitivity tests must be documented to make results reliable.
Purpose of Analysis
The purpose is to determine whether the expected benefits of a proposal justify its costs and to select the option that provides the best value. It brings transparency to trade-offs, aligns choices with objectives and constraints, and provides a defensible basis for investment decisions.
Method Steps
- Clarify the decision, success criteria, and analysis period.
- List feasible alternatives, including the do-nothing baseline if relevant.
- Identify cost categories (e.g., acquisition, operations, maintenance, training, disposal) and benefit categories (e.g., revenue, savings, avoided costs, risk reduction), with timing.
- Estimate amounts and convert to a common unit; note uncertainties and ranges.
- Apply discounting for multi-period cash flows using an agreed discount rate.
- Calculate metrics such as net benefit, BCR, ROI, payback, NPV, and IRR as appropriate.
- Assess qualitative factors (strategic alignment, compliance, stakeholder impact) alongside the numbers.
- Perform sensitivity and scenario analysis on key drivers and assumptions.
- Compare options, recommend the preferred choice, and document rationale and assumptions.
Inputs Needed
- Business objectives, success measures, and constraints.
- Description of alternatives and their scope boundaries.
- Cost estimates, vendor quotes, internal labor rates, and implementation schedule.
- Benefit estimates with expected timing, adoption/usage assumptions, and measurement approach.
- Analysis period, discount rate, and relevant financial policies or thresholds.
- Risks, assumptions, dependencies, and uncertainties.
- Historical data, benchmarks, and lessons learned from similar initiatives.
Outputs Produced
- Calculated metrics per option: net benefit, BCR, ROI, payback period, NPV, and IRR.
- Comparison summary and ranked recommendation with rationale.
- Sensitivity and scenario analysis results showing key drivers and ranges.
- Documented assumptions, data sources, and limitations.
- Decision record for governance and auditability.
Interpretation Tips
- NPV greater than zero indicates value creation; for mutually exclusive options, prefer the higher NPV.
- BCR above 1.0 means benefits exceed costs; BCR is useful for prioritizing independent initiatives under budget constraints.
- Payback period is easy to explain but ignores cash flows after payback and (unless discounted) time value of money.
- ROI can be misleading across different time horizons; compare ROI only when durations and risk profiles are similar.
- Adjust for risk by probability-weighting benefits and costs or by using a risk-adjusted discount rate.
- Consider strategic, regulatory, and qualitative benefits even when they are hard to monetize, and document the justification.
Example
Two options are compared over 3 years at a 10% discount rate.
- Option A: Year 0 cost = 200k; benefits = 120k per year in Years 1–3. PV of benefits ≈ 298.3k; NPV ≈ +98.3k; BCR ≈ 1.49.
- Option B: Year 0 cost = 120k; benefits = 80k per year in Years 1–3. PV of benefits ≈ 198.9k; NPV ≈ +78.9k; BCR ≈ 1.66.
- Interpretation: A has higher NPV (more absolute value), B has higher BCR (more value per dollar). If the options are mutually exclusive, choose A; if funding multiple independent efforts with a fixed budget, BCR can help sequence choices.
Pitfalls
- Double-counting benefits across alternatives or counting the same benefit in multiple categories.
- Omitting lifecycle costs such as operations, maintenance, support, and decommissioning.
- Using an inappropriate or inconsistent discount rate or analysis period.
- Relying on single-point estimates and skipping sensitivity analysis.
- Comparing options with different lifespans without normalization or equivalent annual value adjustments.
- Letting ratio metrics override strategic, regulatory, or mandatory considerations.
PMP Example Question
A sponsor asks the project manager to choose between two mutually exclusive solutions. Option 1 has a higher benefit-cost ratio, while Option 2 has a higher net present value. What should the project manager recommend?
- Select Option 1 because a higher ratio means better value.
- Select Option 2 because a higher NPV indicates greater total value creation.
- Select the option with the shortest payback period.
- Select the option with the highest ROI percentage.
Correct Answer: B — Select Option 2 because a higher NPV indicates greater total value creation.
Explanation: For mutually exclusive choices, NPV is the preferred criterion because it measures absolute value added. Ratios like BCR are more useful for ranking independent projects under budget constraints.
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